Jul 22, 2015 | Blog posts, General, Sales 4 You
Sales is, at its core, a communication-based business. After all, if customers could make an informed purchase decision without communication, there would be no sales people. Put another way, sales professionals exist precisely to guide, choreograph and execute...
Jul 17, 2015 | Blog posts, General
One of the challenges with communication is that, most of the time, it’s something we do unconsciously. In fact, our brains work so fast that we often don’t even realize all of the commands that it is sending out on our behalf. In that sense, it’s like breathing – you...