Nov 18, 2015 | Blog posts, General, Marketing, Sales, Sales 4 You
Getting your sales and marketing teams on the same page is often easier said than done. The skills and abilities necessary to be successful in each role often require very different work styles. Marketing focuses on the written word, expressed through messages and...
Nov 18, 2015 | Blog posts, General, Growth, Marketing
Marketing and sales. Sales and marketing. In some companies, they’re like peanut butter and jelly. In other businesses, they’re more like oil and water. One reason why sales and marketing aren’t always in the best alignment is because sales is usually measured by the...